Kyle Sandi-Brand

Not even poor... a DESTITUTE man's Howard Stern

I’ve watched with interest the past few days as the Australian media has once again eviscerated radio shock-DJ Kyle Sandilands for some shit he said that was (insert any combination of the following: offensive, appalling, disgusting, racist, sexist, misogynist, ignorant, foolish, ridiculous, feeble-minded, bone-headed, xenophobic, cruel or laughable).

The story goes something like this…

Kyle and his co-host/giggle-monkey Jackie O presented a variety show on Australian TV earlier in the week. Filmed in Sandilands home base of Los Angeles, it featured such celebrities as… umm… welllll…

Said show does a less than inspiring number ratings-wise, a fact that’s gleefully reported far and wide.

Kyle takes aim the following day at his critics, in particular at News Ltd journalist Alison Stephenson. Amongst his comments were gems like:

“Some fat slag on has already branded it a disaster. You can tell by reading the article that she just hates us and has always hated us”

“What a fat bitter thing you are. You’re deputy editor of an online thing. You’ve got a nothing job anyway. You’re a piece of shit”

“This low thing, Alison Stephenson, deputy editor of online. You’re supposed to be impartial, you little troll”

“You’re a bullshit artist, girl. You should be fired from your job. Your hair’s very ’90s. And your blouse. You haven’t got that much titty to be having that low cut a blouse. Watch your mouth or I’ll hunt you down”

Just 8 kinds of pleasant, huh?

Cue the media furore, and 423,796 news articles that all featured the words ‘Kyle’, ‘Vile’, and/or ‘Bile’.

And now we stand here in the aftermath, with sponsors of the ‘Kyle and Jackie O Show’ jumping ship left, right and centre. Kyle, as always, remains unrepentant. In his own mind apparently he’s a champion for the right to free speech… a right that’s American, NOT Australian incidentally, but whatever. Maybe he and Andrew Bolt can start some kind of club?

Comments sections on The and the are flooded. Head-shaking tut tut editorials are still being produced. Jackie O remains as useless as ever…

Funny how the composition of a photo can kinda mirror their relative contributions to the radio show, huh?

And through it all I can’t help but notice that one thing is being forgotten in all this.

The TV show. That sucked. That was an epic failure.

By simply acting like Kyle Sandilands, Kyle has managed to sweep under the rug a hugely detrimental strike against his foray into television. Yes, he’s behaved like a pig, but that’s all in service of his already established brand.  

Honest question – do you REALLY think that this is going to be bullet that finally puts this douchebag’s career down???

Sure, the general public think he’s a fat, ignorant, woman-hating bully… but how is that any different to what you thought of him last week? Last month? Or 2 years ago, after he infamously asked a 14-year-old girl on air who revealed that she’d been raped several years previously “…is that the only experience you’ve had?” 

Yeah, I had no real reason for including this photo - I just wanted to

King Kyle served up a turkey (on the eve of America’s Thanksgiving no less), and STILL managed to remain on the front page of newspapers all over the country for 2 or 3 solid days.

Let’s face facts:

Kyle Sandilands is an idiot. A complete frigging asshole. But THAT’S his brand. And all the Australian media’s poo-pooing this week accomplished was to strengthen that brand.

So who’s really the idiot here?



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